FITNESS FRANCHISER · THE JOURNAL

Research for the
next move.

Clear, useful articles for people comparing fitness franchise concepts, capital requirements, operating models, and the difference between a compelling brand story and a verified opportunity.

DILIGENCE · 8 MIN READ

How to evaluate a fitness franchise before you sign

A practical framework for the FDD, unit economics, franchisee calls, territory questions, and the first 90 days.

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REFORMER PILATES · 6 MIN READ

BODYROK, Club Pilates, and JETSET: what to compare

How intensity, capital, support, brand clarity, and franchise status shape a reformer Pilates shortlist.

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BRAND RESEARCH · 5 MIN READ

Franchise or company-owned? The question many rankings miss

Why a company-owned concept such as Solidcore should not be evaluated as if it were a franchise opportunity.

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